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Lynda - Running a Design Business - Creative Briefs [AhLaN]

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种子名称： Lynda - Running a Design Business - Creative Briefs [AhLaN]
文件类型：视频
文件数目： 29个文件
文件大小： 345.93 MB
收录时间： 2021-2-17 00:19
已经下载： 3次
资源热度： 295
最近下载： 2024-12-27 01:31

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Lynda - Running a Design Business - Creative Briefs AhLaN

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4 - 3. Clients and Creative Briefs/15 - Solution - Leading a briefing session~.mp436.07MB

0 - Introduction/01 - Welcome~.mp413.7MB

0 - Introduction/02 - Resource files~.mp42.95MB

1 - 1. Understanding Creative Briefs/03 - What is a creative brief~.mp49.25MB

1 - 1. Understanding Creative Briefs/04 - Creative briefs as strategic tools~.mp412.96MB

1 - 1. Understanding Creative Briefs/05 - Client control and designer freedom~.mp47.19MB

1 - 1. Understanding Creative Briefs/06 - Who should write a creative brief~.mp47.32MB

2 - 2. Components of a Creative Brief/07 - Ten things to include in a creative brief - Part one~.mp413.83MB

2 - 2. Components of a Creative Brief/08 - Ten things to include in a creative brief - Part two~.mp418.5MB

2 - 2. Components of a Creative Brief/09 - Creative brief development process - Part one~.mp411.63MB

2 - 2. Components of a Creative Brief/10 - Creative brief development process - Part two~.mp412.96MB

2 - 2. Components of a Creative Brief/11 - Review of sample creative briefs~.mp411.76MB

4 - 3. Clients and Creative Briefs/12 - Working with clients on creative briefs~.mp414.19MB

4 - 3. Clients and Creative Briefs/13 - Getting great client input~.mp413.47MB

4 - 3. Clients and Creative Briefs/14 - Challenge - Leading a briefing session~.mp412.17MB

4 - 3. Clients and Creative Briefs/16 - Challenge - Writing up your findings~.mp411.2MB

4 - 3. Clients and Creative Briefs/17 - Solution - Writing up your findings~.mp44.1MB

4 - 4. Writing a Creative Brief/18 - General writing tips~.mp49.9MB

4 - 4. Writing a Creative Brief/19 - Aligning creative and business goals - Part one~.mp416.53MB

4 - 4. Writing a Creative Brief/20 - Aligning creative and business goals - Part two~.mp411.67MB

5 - 5. Common Problems with Creative Briefs/21 - Making briefs more readable~.mp413.83MB

5 - 5. Common Problems with Creative Briefs/22 - Being inspiring~.mp47.97MB

5 - 5. Common Problems with Creative Briefs/23 - Handling writer's block (performance anxiety)~.mp48.11MB

6 - 6. Using Creative Briefs/24 - Designing based on a creative brief~.mp413.99MB

6 - 6. Using Creative Briefs/25 - Managing to a creative brief~.mp48.34MB

6 - 6. Using Creative Briefs/26 - Working without a creative brief~.mp410.79MB

7 - 7. Evaluating Creative Briefs/27 - Evaluating design based on a creative brief~.mp412.35MB

7 - 7. Evaluating Creative Briefs/28 - Measuring a creative brief's effectiveness~.mp48.21MB

8 - Conclusion/29 - Next steps~.mp410.99MB